It's beginning to look a lot like Swiftmas as Taylor Swift drops holiday gift collection
- - It's beginning to look a lot like Swiftmas as Taylor Swift drops holiday gift collection
Bryan West, USA TODAY NETWORK November 14, 2025 at 3:21 AM
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It's beginning to look a lot like Swiftmas as Taylor Swift drops holiday gift collection
Just like Christmas clockwork, on Nov. 13 Taylor Swift unveiled her holiday collection of Swift merch on her website. It's the same day she's blocked out the past two years.
Her announcement came more clandestinely than previous years when she had an hour countdown and posted a reel teasing the drop. This year, her in-house account Taylor Nation posted a wintry, frosted window with a red and white cursive font highlighting 2 p.m. ET and Swift's website.
A snowy animation dusted over new merchandise items of sweaters, cardigans, dresses, ornaments and snow globes. Here are 10 stand-out items fans can buy:
Sequins are forever T-shirt dress: $95
"The Life of a Showgirl" feather ornament: $25
"Tortured Poets" stationery and wax seal set: $50
A "Folklore" cardigan plush cat: $45
"Lover" house zip-up sweater: $75
"Lover" tumbler: $45
"Reputation" gold snake coffee mug: $35
"Red (Taylor's Version)" glass set: $45
Speak Now (Taylor's Version)" sparks fly earrings: $35
"Fearless (Taylor's Version)" handbag: $75
Fans who nabbed items were led to a holding queue that double checked that the items were still available and then paid on a separate screen.
Melissa Ruggieri writes. Here are some of the lyrics on the album that nod to Travis Kelce.
" style=padding-bottom:56%>In "The Life of a Showgirl," Taylor Swift shows she's a woman in love and "proudly flaunts the physical and emotional attributes of her man," USA TODAY critic Melissa Ruggieri writes. Here are some of the lyrics on the album that nod to Travis Kelce.
" data-src=https://s.yimg.com/ny/api/res/1.2/DmOjuQ_r8ohT6L1M52gvNQ--/YXBwaWQ9aGlnaGxhbmRlcjt3PTEyNDI7aD0xMjQy/https://media.zenfs.com/en/usa_today_slideshows_242/5813552a0c11ccb347a45c64099c594a class=caas-img data-headline="Taylor Swift's most notable lyrics about Travis Kelce on 'The Life of a Showgirl'" data-caption="
In "The Life of a Showgirl," Taylor Swift shows she's a woman in love and "proudly flaunts the physical and emotional attributes of her man," USA TODAY critic Melissa Ruggieri writes. Here are some of the lyrics on the album that nod to Travis Kelce.
">In "The Life of a Showgirl," Taylor Swift shows she's a woman in love and "proudly flaunts the physical and emotional attributes of her man," USA TODAY critic Melissa Ruggieri writes. Here are some of the lyrics on the album that nod to Travis Kelce.
" src=https://s.yimg.com/ny/api/res/1.2/DmOjuQ_r8ohT6L1M52gvNQ--/YXBwaWQ9aGlnaGxhbmRlcjt3PTEyNDI7aD0xMjQy/https://media.zenfs.com/en/usa_today_slideshows_242/5813552a0c11ccb347a45c64099c594a class=caas-img>— Taylor Swift, "Ophelia"
" style=padding-bottom:56%>"I swore loyalty to me, myself and I / Right before you lit my sky up." — Taylor Swift, "Ophelia"
" data-src=https://s.yimg.com/ny/api/res/1.2/MN0Jc8SQoqLWRSdgq5q_4g--/YXBwaWQ9aGlnaGxhbmRlcjt3PTEyNDI7aD0xMjQy/https://media.zenfs.com/en/usa_today_slideshows_242/b8c687465070c70a444301b8a4bd8bbe class=caas-img data-headline="Taylor Swift's most notable lyrics about Travis Kelce on 'The Life of a Showgirl'" data-caption="
"I swore loyalty to me, myself and I / Right before you lit my sky up." — Taylor Swift, "Ophelia"
">"I swore loyalty to me, myself and I / Right before you lit my sky up." — Taylor Swift, "Ophelia"
" src=https://s.yimg.com/ny/api/res/1.2/MN0Jc8SQoqLWRSdgq5q_4g--/YXBwaWQ9aGlnaGxhbmRlcjt3PTEyNDI7aD0xMjQy/https://media.zenfs.com/en/usa_today_slideshows_242/b8c687465070c70a444301b8a4bd8bbe class=caas-img>— Taylor Swift, "Eldest Daughter"
" style=padding-bottom:56%>"When I said I don't believe in marriage / That was a lie."— Taylor Swift, "Eldest Daughter"
" data-src=https://s.yimg.com/ny/api/res/1.2/ol8bXZwtR3JhjH7yR.YQGA--/YXBwaWQ9aGlnaGxhbmRlcjt3PTEyNDI7aD04Mjg-/https://media.zenfs.com/en/usa_today_slideshows_242/8adcf9f96ef55ce8efc3aaf7c53b80ef class=caas-img data-headline="Taylor Swift's most notable lyrics about Travis Kelce on 'The Life of a Showgirl'" data-caption="
"When I said I don't believe in marriage / That was a lie."— Taylor Swift, "Eldest Daughter"
">"When I said I don't believe in marriage / That was a lie."— Taylor Swift, "Eldest Daughter"
" src=https://s.yimg.com/ny/api/res/1.2/ol8bXZwtR3JhjH7yR.YQGA--/YXBwaWQ9aGlnaGxhbmRlcjt3PTEyNDI7aD04Mjg-/https://media.zenfs.com/en/usa_today_slideshows_242/8adcf9f96ef55ce8efc3aaf7c53b80ef class=caas-img>— Taylor Swift, "Ophelia"
" style=padding-bottom:56%>"You dug me out of my grave and saved my heart from the fate of Ophelia / Keep it 100 / On the land, the sea, the sky / Pledge allegiance to your hands / Your team, your vibes." — Taylor Swift, "Ophelia"
" data-src=https://s.yimg.com/ny/api/res/1.2/TXd4Ff6PhiiNbTwpKai5jQ--/YXBwaWQ9aGlnaGxhbmRlcjt3PTEyNDI7aD0xMjQy/https://media.zenfs.com/en/usa_today_slideshows_242/dab243144ad90ce67125496da37d236a class=caas-img data-headline="Taylor Swift's most notable lyrics about Travis Kelce on 'The Life of a Showgirl'" data-caption="
"You dug me out of my grave and saved my heart from the fate of Ophelia / Keep it 100 / On the land, the sea, the sky / Pledge allegiance to your hands / Your team, your vibes." — Taylor Swift, "Ophelia"
">"You dug me out of my grave and saved my heart from the fate of Ophelia / Keep it 100 / On the land, the sea, the sky / Pledge allegiance to your hands / Your team, your vibes." — Taylor Swift, "Ophelia"
" src=https://s.yimg.com/ny/api/res/1.2/TXd4Ff6PhiiNbTwpKai5jQ--/YXBwaWQ9aGlnaGxhbmRlcjt3PTEyNDI7aD0xMjQy/https://media.zenfs.com/en/usa_today_slideshows_242/dab243144ad90ce67125496da37d236a class=caas-img>“Summertime spritz, pink skies / You can call me 'honey' if you want / Because I'm the one you want. ... You could be my forever-night stand." — Taylor Swift, "Honey"
" style=padding-bottom:56%>“Summertime spritz, pink skies / You can call me 'honey' if you want / Because I'm the one you want. ... You could be my forever-night stand." — Taylor Swift, "Honey"
" data-src=https://s.yimg.com/ny/api/res/1.2/I.jfgLNmVlpZMMtwOYvb0A--/YXBwaWQ9aGlnaGxhbmRlcjt3PTEyNDI7aD0xMjQy/https://media.zenfs.com/en/usa_today_slideshows_242/55c28a1cdc2501d70c96b539442d5797 class=caas-img data-headline="Taylor Swift's most notable lyrics about Travis Kelce on 'The Life of a Showgirl'" data-caption="
“Summertime spritz, pink skies / You can call me 'honey' if you want / Because I'm the one you want. ... You could be my forever-night stand." — Taylor Swift, "Honey"
">“Summertime spritz, pink skies / You can call me 'honey' if you want / Because I'm the one you want. ... You could be my forever-night stand." — Taylor Swift, "Honey"
" src=https://s.yimg.com/ny/api/res/1.2/I.jfgLNmVlpZMMtwOYvb0A--/YXBwaWQ9aGlnaGxhbmRlcjt3PTEyNDI7aD0xMjQy/https://media.zenfs.com/en/usa_today_slideshows_242/55c28a1cdc2501d70c96b539442d5797 class=caas-img>Seems to be that you and me, we make our own luck. ... His love was thе key that opened my thighs."— Taylor Swift, "Wood"
" style=padding-bottom:56%>"The curse on me was broken by your magic wand /Seems to be that you and me, we make our own luck. ... His love was thе key that opened my thighs."— Taylor Swift, "Wood"
" data-src=https://s.yimg.com/ny/api/res/1.2/xtj6T9wTU82.lGrwMF_Aeg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTEyNDI7aD0xMjQy/https://media.zenfs.com/en/usa_today_slideshows_242/e9ecaf7bc4a191b4318a96d4bf4de2bf class=caas-img data-headline="Taylor Swift's most notable lyrics about Travis Kelce on 'The Life of a Showgirl'" data-caption="
"The curse on me was broken by your magic wand /Seems to be that you and me, we make our own luck. ... His love was thе key that opened my thighs."— Taylor Swift, "Wood"
">"The curse on me was broken by your magic wand /Seems to be that you and me, we make our own luck. ... His love was thе key that opened my thighs."— Taylor Swift, "Wood"
" src=https://s.yimg.com/ny/api/res/1.2/xtj6T9wTU82.lGrwMF_Aeg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTEyNDI7aD0xMjQy/https://media.zenfs.com/en/usa_today_slideshows_242/e9ecaf7bc4a191b4318a96d4bf4de2bf class=caas-img>I'm nеver gonna leave you now." — Taylor Swift, "Eldest Daughter"
" style=padding-bottom:56%>"So many traitors, smooth operators / But I'm never gonna break that vowI'm nеver gonna leave you now." — Taylor Swift, "Eldest Daughter"
" data-src=https://s.yimg.com/ny/api/res/1.2/FGz8F18yloBjmBusBHgiEA--/YXBwaWQ9aGlnaGxhbmRlcjt3PTEyNDI7aD0xMjQy/https://media.zenfs.com/en/usa_today_slideshows_242/cd737c95b9fdc65eb2215e5fabc27d77 class=caas-img data-headline="Taylor Swift's most notable lyrics about Travis Kelce on 'The Life of a Showgirl'" data-caption="
"So many traitors, smooth operators / But I'm never gonna break that vowI'm nеver gonna leave you now." — Taylor Swift, "Eldest Daughter"
">"So many traitors, smooth operators / But I'm never gonna break that vowI'm nеver gonna leave you now." — Taylor Swift, "Eldest Daughter"
" src=https://s.yimg.com/ny/api/res/1.2/FGz8F18yloBjmBusBHgiEA--/YXBwaWQ9aGlnaGxhbmRlcjt3PTEyNDI7aD0xMjQy/https://media.zenfs.com/en/usa_today_slideshows_242/cd737c95b9fdc65eb2215e5fabc27d77 class=caas-img>
1 / 7Taylor Swift's most notable lyrics about Travis Kelce on 'The Life of a Showgirl'
In "The Life of a Showgirl," Taylor Swift shows she's a woman in love and "proudly flaunts the physical and emotional attributes of her man," USA TODAY critic Melissa Ruggieri writes. Here are some of the lyrics on the album that nod to Travis Kelce.
New docuseries trailer drops: Taylor Swift unveils 'End of an Era' trailer with backstage secrets, Travis Kelce.
'End of an Era' docuseries
It's been a busy Nov. 13 for the pop superstar. Swift dropped the second trailer for her six-part Disney+ docuseries "The End of an Era" on "Good Morning America." The 2:32 video clip offers a fast-paced look behind the scenes of the record-breaking Eras Tour featuring new interviews with Swift, her mom Andrea and fiancé Travis Kelce, along with rehearsal footage, onstage quick-changes and glimpses of the production.
The series, streaming Dec. 12, promises a closer look at the work, emotion and relationships that powered all 149 shows.
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Follow Taylor Swift reporter Bryan West on Instagram, TikTok and X as @BryanWestTV.
This article originally appeared on Nashville Tennessean: It’s beginning to look like Swiftmas as Taylor Swift drops holiday merch
Source: “AOL Entertainment”